Theatre Del Mar

Theatre Del Mar (HM16G3)

Location: Santa Cruz, CA 95060 Santa Cruz County
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Country: United States of America
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N 36° 58.347', W 122° 1.534'

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In Memory of Chuck Volwiler (1956-2002)
Booming theatre business in Santa Cruz led the Golden State Theatre chain to replace the 700-seat Unique with the 1,500-seat Del Mar in 1936. The movie palace was a flagship of the chain, with a stage and 25-piece orchestra pit for vaudeville acts and conventions. From his Del Mar offices, Barney Gurnette also managed the New Santa Cruz and Rio Theatres. Live Del Mar shows continued into the 1970s, with concerts by Lionel Hampton, Duke Ellington, Jerry Garcia, Tom Watts, Emmylou Harris and the Tubes.
When a Chamber of Commerce bid failed to purchase the theatre, United Artists partitioned it into a four-plex in 1978. 1999 plans to convert it into shops and offices were stopped when a coalition was formed to save the theatre in 2001. The city redevelopment agency purchased the theatre, installed an elevator, and made the facility thoroughly accessible for the disabled. Jesse Nickell of Barry Swenson Builder and George Ow Jr. renovated the structure and main auditorium; and the Nickelodeon's Jim Schwenterley and Chuck Volwiler outfitted it for movies.

Plaque designed by Ross Eric Gibson

Original Builder: Golden State Theatres
Architect: J. Lloyd Conrich
Designer: Wm. Chevalis
Restoration Architect: Arnie Lerner
HM NumberHM16G3
Placed ByBarry Swenson Builder
Marker ConditionNo reports yet
Date Added Thursday, September 18th, 2014 at 9:22am PDT -07:00
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Locationbig map
UTM (WGS84 Datum)10S E 586733 N 4092259
Decimal Degrees36.97245000, -122.02556667
Degrees and Decimal MinutesN 36° 58.347', W 122° 1.534'
Degrees, Minutes and Seconds36° 58' 20.82" N, 122° 1' 32.04" W
Driving DirectionsGoogle Maps
Area Code(s)408, 831, 650
Closest Postal AddressAt or near 1116-1124 Pacific Ave, Santa Cruz CA 95060, US
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